Dua Lipa and car brand Jaguar are joining forces for a groundbreaking musical and technological collaboration. The Dua Lipa project marks the start of a European program to promote the PACE family. During the launch event 'Dua Lipa x Jaguar' in Amsterdam, Dua Lipa will give an exclusive concert and we can be there!
Jaguar Land Rover'sSet the Pace campaign will officially start on Monday 3 September. That Dua Lipa is a musical talent and does like a touch of technology is no surprise anymore. A logical choice for collaboration, we think. The launch marks the start of a series of Jaguar events throughout Europe'The Pace: Season One'. Those events celebrate the popular SUV models from the car brand.
In a week from now, Dua Lipa will be on stage for the exclusive launch of her collaboration with Jaguar, and we are only too happy to do that with you! Follow Talkies and The Gay Issue on Instagram to enjoy all the highlights that will take place on Monday 3 September!
TEASER: On the day of the event, several test drives are made with the first Jaguar that is 100% electric, the I-Pace. That Jaguar processes innumerable data that is subsequently converted into music by Dua Lipa and she brings that song live in the evening!
View here the announcing video.