Fashion chain Primark launches an exciting, challenging new men's collection for AW18. From sporty items and coarse knits, to a lot of color use and surprising combinations. In this selection there is certainly something that suits you. Ready to steal the show this fall?

The autumn collection is divided into 5 theme trends. The first is the "sports" trend. For the men who are fans of the athleisure trend there are black and white chessboard designs that form the guideline in this line. You can find them on all kinds of items including, bags, pants and belts. Complete this look with a pair of classic, nerdy, white sport socks. A bomber jacket is also always a good idea!

This fall it's all about bright colors and daring to contrast. This is reflected in the "underground" The graphic prints are also indispensable in this collection. If you prefer something more subtle and quiet, there are the coarse knits, teddy jackets and parkas. This "Portland" trend is super cozy. The beanies and suede sneakers complete your huggable look. Soft colors, such as pastel, play the leading role in these items.


"Street Scholar" gives you the uniform look in a trendy way. The cardigans and sweaters with emblem are the must-have items here.

In the theme "Hiver Royal" you will find powerful reds and the colors blue and brown. The main items are oversized and bomber jackets. The famous velvet jacket must not be missed during the holidays either!

Which look do you choose?

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